Hi, I'm Lola Keyser, also known as Lolita! I founded Lolita Jade by handcrafting each bag in my childhood home with my family, initially selling them on Depop. My vision was to create a line of accessories that combined functionality with a sense of fun, designed to make you feel confident and uplifted.

For months, I experimented with different sizes, colors, and shapes to identify what was missing from conventional bags. Each bag is crafted with love and care, with the hope that you'll make it your own. 

When COVID-19 led to over a year of quarantine, I seized the opportunity to create something positive amid the challenging times. My mom and I spent months sewing our first launches until our fingers were practically bleeding. Initially, I made purses for myself and my friends, but the brand has since grown, allowing me to connect with people worldwide. Seeing everyone enjoy the products has been incredibly rewarding.

All bags are made from faux materials (artificial fur and leather) and are shipped sustainably. Lolita Jade products are now available in stores and online at Urban Outfitters UK and Selfridges UK. Thank you for your continued support and love! xx

Lola Keyser